Volleyball
GIF Ticker Ad
Email Header and Instagram Stories
Static Ticker Ad
Print Handout
Project
Create cohesive design deliverables for Hudl's Elite Volleyball User Workshop, a digital workshop series to teach indoor volleyball coaches about Hudl’s product suites.
Design
I created a landing page header, print handout, organic social, email headers, and animated ticker ads and updated the Performance Branding from the previous year to be volleyball-specific. There were 520 unique visits to the registration landing page and 150 registrations.
Basketball
Email Header
Coaches' Guide to Lincoln Booklet Cover
Coaches' Guide to Lincoln Booklet Inside Spread
Name Badge
Landing Page Header Image
Project
Create cohesive design deliverables for Hudl's Elite Basketball User Workshop, where the goal was to educate D1 college basketball coaches and staff about Hudl products.
Design
I created an event landing page hero, emails, name badges, print signage, and a "Hudl's Guide to Lincoln" booklet for attendees and I chose to customize our existing Performance brand with event-specific elements, including basketball court lines and photos of Hudl headquarters, the event’s location.
There were 687 page visits to the event landing page, and 29 teams from 24 schools attended the live event. Audrey Weidman, the marketing manager, nominated me for a Hudl employee award (below) after our collaboration on this campaign.
Hudl Play to Win Award Nomination
"Any project Maddie touches, she takes it to the next level. Not only does she have impressive design skills, but she also brings impressive levels of communication to the projects she's assigned. She brings fresh ideas to projects and ensures a high quality result is provided each time. Thank you Maddie!"
Audrey Weidman
Elite Marketing Manager
Hudl
